Webinar - Overcome common challenges in brand measurement
🎯 Struggling with brand measurement? Join us for an exclusive Webinar!
Are you finding it a challenge to link Customer Experience to your brand’s performance? Are you measuring the metrics that really matter? Perhaps, you’re struggling to transform brand insights into actionable strategies? 🔎
Join us on 11th February 2025 📅, where we’ll look into these challenges and share innovative, practical ways to overcome them.
📅 Date: 11 February, 2025
🕛 Time: To make it easier for our guests to attend, we’re offering two sessions:
Session 1 🔴 9:30 AM (GMT) / 10:30 AM (CET) / 5:30 PM (SGT)
Session 2 🔴 9:00 AM (EST) / 2:00 PM (GMT) / 3:00 PM (CET)
⏳ Duration: 1 hour
Register now!
Together we will explore:
- How to get to the heart of what people really think about your brand: Quantifying what really matters to consumers
- How to bridge the gap between insights and action: Ensuring brand research drives meaningful decisions
- The often-overlooked impact of context: Adapting to peoples changing needs and social-cultural context
- The role of Customer Experience in brand perception: And how this can drive how a brand is viewed.
✨ As part of this discussion, we’ll introduce BrandXP, a new framework, inspired by Behavioural Science and powered by AI, designed to tackle these pain points. The insights shared are relevant across different sectors and includes insights from an IKEA case study, to showcase how a fresh approach can help elevate your brand strategy.
This session is an opportunity to reflect on these shared challenges and explore actionable solutions ✨

Want to know more about BrandXP?
Discover our article dedicated to BrandXP and learn more about our holistic measurement solution by clicking in the button below! 👇
